Genesis balloon returns to Festival of Trees Parade


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Posted Online: Nov. 16, 2012, 10:30 am
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Press release submitted by Genesis


Hop On The Bus, Gus


DAVENPORT, Iowa – Nov. 16, 2012 – Gus The Bus will make his traditional trip above the streets of Davenport on Saturday for the 2012 Festival of Trees Parade.

The 55-foot-long balloon, made of nearly 100 yards of rubberized vinyl, will be a highlight of the parade for the ninth straight year. Gus was commissioned exclusively for the Festival of Trees Parade.

This year, more than 30 Genesis employees and family members will "drive" the bus along the parade route. Gus The Bus is filled with approximately 6,000 cubic feet of helium.

The Gus the Bus character balloon was commissioned by Genesis and designed by Quad-Cities illustrator Eric Tucker. Gus was created as part of Genesis' mobile marketing campaign that utilizes public buses clad in vinyl. The Genesis buses promote important health messages in Scott and Rock Island Counties.


















 



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  Today is Thursday, April 24, the 114th day of 2014. There are 251 days left in the year.

1864 -- 150 years ago: We learn that it is a contemplation to start a paper mill in Rock Island during the summer by a gentleman from the East.
1889 -- 125 years ago: The gates of Oklahoma were swung open at noon today, and a throng of more than 30,000 settlers started over its soil.
1914 -- 100 years ago: The Iowa Coliseum Co. was incorporated with $40,000 capital and planned a building on 4th Street between Warren and Green streets in Davenport.
1939 -- 75 years ago: Plans are being discussed for resurfacing the streets in the entire downtown district of Rock Island.
1964 -- 50 years ago: Some 45 jobs will be created at J.I. Case Co.'s Rock Island plant in a expansion of operations announced yesterday afternoon at the firm's headquarters in Racine, Wis.
1989 -- 25 years ago: Gardeners and farmers cheered, but not all Quad-Citians found joy Saturday as more than an inch of rain fell on the area. Motorists faced dangerous, rain-slick roads as the water activated grease and grime that had built up during dry weather.








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