Quad Cities to host Hy-Vee IronKids Triathlon

Posted Online: Aug. 07, 2013, 10:04 am
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Press release submitted by Hy-Vee INC

Olympic triathlete Hunter Kemper will be on hand to greet fans and hand out medals

BETTENDORF, IA – The Hy-Vee IronKids Triathlon will continue its strong showing in the area by returning to the Quad Cities on Aug. 10 as part of the 2013 Hy-Vee IronKids Midwest series.
The Hy-Vee IronKids Midwest Series includes 20 youth triathlons taking place from May through August in Hy-Vee cities located across eight states. IronKids events are coordinated by World Triathlon Corporation (WTC), which operates Ironman, Ironman 70.3, and 5150 Series triathlons at venues throughout the world. The top 10 finishers in each age division at the IronKids events will qualify to compete in the Hy-Vee IronKids U.S. Championships, to be held Saturday, August 31 (Labor Day weekend) in Des Moines.
The Hy-Vee IronKids Triathlon in the Quad Cities will be held at the Bettendorf YMCA on Saturday, Aug. 10 beginning at 8 a.m. The event is open to boys and girls ages six through 15. An IronKids event is formatted around the same basic swim-bike-run protocol as an adult triathlon, with distances adjusted based on the age of the participants.
Hunter Kemper, a four-time member of the U.S. Olympic Triathlon team, will be in Bettendorf to conduct a triathlon clinic for youths on Friday, Aug. 9 and hand out awards at the Hy-Vee IronKids event the following day.
Kemper is teaming up with Hy-Vee as its official IronKids Triathlon Ambassador to promote and encourage kids across the Midwest to compete in the sport of triathlon. Kemper, a native of Charlotte, N.C., has a rich history with IronKids triathlons. He entered his first IronKids competition at age 10 and won the contest for his age group. Kemper went on to win five consecutive IronKids national championships before attending Wake Forest University where he excelled at cross country and track. He is also the only man to complete all four Olympic triathlons in 2000, 2004, 2008, and 2012.
Kemper said participating in IronKids events at a young age helped him reach the success he has found throughout his career, and that the event provides unique and valuable opportunities to the children participating.
"Hy-Vee is truly making a difference in helping kids stay fit and active throughout the Midwest by putting on the largest kid's triathlon series in the world," the four-time Olympian said. "I did my very first triathlon at the age of ten and it gave me the confidence to believe that I could accomplish anything. The Hy-Vee IronKids triathlon series is giving kids the opportunity to do something they may never have dreamed of."
SuziSundholm, the Store Director for the Northgate Mall Hy-Vee in Davenport, said she was excited about the upcoming event, and the appearance of Kemper at the triathlon.
"We're so lucky to have Hunter Kemper come and be a part of this great event," Sundholm said. "We're looking forward to continuing a strong tradition of holding a children's triathlon in the Quad Cities, and promoting healthy, happy, and active lifestyles within our local kids."
Registration for the Quad Cities event is available online at www.ironkids.com through Wednesday, Aug. 7.On-site registration will be available on Friday, Aug. 9 during packet pickup. Volunteers from the community are also being sought to help with everything from venue set-up to packet pickup to serving as race course marshals. Click on the volunteer link for the Quad Cities race for more information.

The mission of IronKids is to inspire and motivate youth through sport to lead an active, positive and healthy lifestyle. World Triathlon Corporation acquired IronKids in 2007 from the Sara Lee Corporation, which had owned the event series since 1985. IronKids events have drawn more than 50,000 participants, including U.S. Olympians Hunter Kemper and Laura Bennett. In 2012, IronKids added a Running Series to its event calendar to encourage even more young people to train, compete and have fun.

Hy-Vee, Inc. is an employee-owned corporation operating 233 retail stores in eight Midwestern states. For fiscal year 2011 the company recorded sales of $7.7 billion, ranking it among the top 25 supermarket chains and the top 50 private companies in the United States. Hy-Vee annually sponsors the Hy-Vee Triathlon, one of the sport's premier events with the richest prize purse in triathlon history, as well as the Hy-Vee IronKids Midwest Series of youth triathlons. Learn more about Hy-Vee's commitment to making lives easier, healthier and happier by visiting the company's website at www.hy-vee.com.


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