The Dispatch and The Rock Island Argus are the Illinois Quad-Cities most-complete hometown news sources. Together, both newspapers have enriched the communities for 264 years.
The combination of The Dispatch and The Rock Island Argus offers advertisers the area's best coverage of the Illinois Quad-Cities metro area. Both newspapers reach more Illinois residents than any other advertising source. Advertising space is sold as one combined unit for both newspapers.
The Dispatch and The Rock Island Argus are distributed throughout Rock Island, Henry and Mercer Counties in Illinois and portions of Scott County, Iowa. Each day more than 40,000 households receive the newspapers.
Unbeatable Illinois Coverage
In a recent marketing survey of Illinois residents, 70 percent of those surveyed said they read The Rock Island Argus and/or The Dispatch in the last week.
The Quad City Metro Unit
Together, The Dispatch, The Rock Island Argus and The Leader (our weekly newspaper in Scott, County, Iowa) comprise the Quad City Metro Unit. The Quad City Metro Unit provides over 230,000 readers and a 75% penetration of the Quad-City market. It's the most affordable way to reach thousands of readers in Illinois and Iowa.
Your advertising message in The Dispatch, The Rock Island Argus and The Leader gives you more household coverage within a 25-mile radius of the Quad-Cities than any other locally-distributed newspapers.
FOR MORE INFORMATION ABOUT ADVERTISING IN THE DISPATCH,
THE ROCK ISLAND ARGUS AND THE LEADER, CALL 309-764-4344.
SOURCES:
ABC Circulation Reports (March 2000), Dispatch /Argus and Quad-City Times Verified Audit Statement (2000) The Leader
